Apr 17
Google have launched the beta of their new online AdWords interface, taking many of the filter features currently seen in Analytics and applying them to your AdWords data. It definitely makes it easier to analyse and spot trends and opportunities.
It also borrows features from the offline AdWords Editor, such as the ability to see data from multiple campaigns at the same time and make mass changes to filtered sets of keywords or ads for example.
There are still plenty of bugs, so this truly is a beta (unlike the very stable but eternally beta Gmail). If you’re interested in trying it out, you can sign up for the beta on the New AdWords Interface page.
